- Old Trafford renovation might lead to “revolutionary” revenue growth for United.
- According to a financial expert, they may outperform their rivals by doing this.
- It’s all starting to happen, so stop whining and send a message to the players in THAT wall saying, “You’re fools.”
According to a football finance specialist, Manchester United might see “revolutionary” revenue increase if they modernize Old Trafford and enhance the matchday experience.
Despite going ten years without a Premier League championship and fifteen years without a Champions League victory, the Red Devils are still a commercial success.
They finished 2022–23 with a club record £648 million, which briefly held the Premier League record until Manchester City revealed their results for the same period in November of last year. However, they lost one spot to fifth in the Deloitte Football Money League.
Lead partner in Deloitte’s Sports Business Group Tim Bridge praised their continued revenue generation in spite of their on-field setbacks, but he thinks that improving Old Trafford might put them ahead of their European and Premier League rivals in terms of business.
Bridge told the Press Association, “What is so impressive about United is that resilience, that ability to continue to earn tremendous commercial return in the market, to find new (commercial) partners.”
An specialist in football finance outlines the potential outcomes for Manchester United should they renovate Old Trafford.
After acquiring his share in United, Sir Jim Ratcliffe plans to spend £235 million on club infrastructure.
Few other clubs can interact with business partners in the same manner that they can.
However, you could also take the other approach and discuss the size of the potential if they get it right.
The current state of Old Trafford has been the subject of numerous studies, along with numerous comparisons to other football stadiums and the entire experience.
From a financial standpoint, I really believe that they could outperform the rest of the competition if they had a true matchday package that attracted and retained spectators in the stadium, as is the case at places like Tottenham.
Because they still bring in more than £100 million from Old Trafford, they are probably not equivalent in terms of experience to other players on the market or potential players from Real Madrid or Barcelona in the future.
Thus, “their brand’s strength, their fan base’s strength, and their loyalty are all incredibly strong, resilient, and amazing.”
Tim Bridge, a football financial expert, believes that when it comes to matchday experience, United should try to emulate what Tottenham has accomplished.
After acquiring a 25% share in United, Ineos plans to spend £235 million ($300 million) on club infrastructure.
Fans have voiced a number of grievances regarding the stadium, focusing on leaks in the roof in particular.
